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Watch: A Ferrari F40 Getting Hoisted Onto a Yacht in Monaco Is the Luxury Flex of the Day
The stunt was pulled off by a new cryptocurrency platform for luxury goods., justin ray's most recent stories.
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That’s one way to make an entrance to the Formula 1 Grand Prix !
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Altr will offer luxury collectibles and give “collectors an easy way to purchase rare and fine collectibles either in full or as a fraction using USDt Stablecoin,” according to a description on its website . Oracles on the platform are “renowned experts” that conduct appraisals, valuations, and help with secure storage. One of those Oracles is Italian dealer Car & Car , who collaborated with the platform for the feat. McLaren Automotive was also tagged as a partner in the post, according to an Instagram post.
The new platform also facilitates the digitization of a person’s existing assets and use them as collateral to borrow liquidity without selling their goods. “A digital proof of ownership, in the form of an NFT, is issued and can be held, traded, collateralized, or redeemed for the physical item at any time,” the site explains.
View this post on Instagram A post shared by Car&Vintage (@carvintage)
You might be feeling deja vu because a similar flex was recently performed by an Australian businessman. Adrian Portelli hoisted his $3 million McLaren Senna GTR up 57 floors to the top of a luxury residential tower in Melbourne. An entire side of the building was deconstructed to help a crew get the vehicle up that high.
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The Ultimate F1 Superyacht Sets Sail To The Monaco GP With A Bugatti Chiron Aboard
@tomclaeren Instagram
The bright blue Bugatti finds its way craned onto the deck of a luxury superyacht!
Formula 1’s legendary Monaco Grand Prix takes place in one of the most affluent destinations in the world, and the race week festivities include celebrity appearances and other luxurious spectacles. Ditching grandstand seating for the best view of the track, motorsport moguls have turned to waterside docking, where they lounge out and spectate from the comfort of superyachts and megayachts. Taking things even a step further at last year’s 80th running of the Monaco GP, Film Director Tom Claeren , Car & Car Italy, and Altr teamed up to display an actual Ferrari F40 on the deck of a massive yacht. Back to one-up the Ferrari F40 with something more modern, Tom McLaeren has partnered with Libertex Europe Official and Boutsen Classic Cars to feature a Bugatti Chiron deck-side on a luxury superyacht named “Seven Sins.”
Using the same risky technique to get the multi-million dollar hypercar onto the vessel, the team hoisted the French Racing Blue Bugatti Chiron with a crane and perfectly placed it on the front bow. The intricate operation was a sight to see in itself, watching the Bugatti suspending from the air while guiding it into position. The entire process was documented and uploaded to Tom Claeren’s Instagram, where he wrote in the caption, “See you in #Monaco.” While the Monaco Grand Prix stands out as a bucket list opportunity for any motorsport fan, watching it oceanside on a yacht with a $3 million Bugatti Chiron next to you may be even rare. This weekend, tune into the 2024 Monaco Grand Prix and watch for the superyacht sporting a Bugatti Chiron as a deck decoration. View all Bugatti Chirons for sale on duPont REGISTRY by clicking the link below.
View this post on Instagram A post shared by Tom Claeren – Monaco (@tomclaeren)
Source: @tomclaeren Instagram
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Ferrari on the High Seas: How Monaco's Elite One-Up Each Other
Imagine the sapphire waters of the French Riviera, yachts that seem to stretch for miles, and the gleam of polished chrome under the Mediterranean sun. This isn't just any day in Monaco; it's a statement-making spectacle that turns every head towards the most exclusive docks in the harbor. What commands such attention isn't a new mega-yacht launch, it's something even more extraordinary: a legendary Ferrari F40 perched atop a floating palace.
In Monaco, strutting your wealth is practically a sport, and there's no podium finish without a display that outshines the rest. It's here, against the backdrop of the Formula 1 Grand Prix, where a scene unfolds that would seem outlandish anywhere else but feels right at home. One of just 1,311 F40s ever produced has taken its place not on the tarmac, but aboard the opulent yacht Quinta Essentia, and it's nothing short of a traffic-stopping moment.
A Supercar's Sea Legs
The iconic supercar , birthed in the twilight of the 80s and dawning early 90s, is no stranger to this affluent hotspot, but its usual battlegrounds are the manicured streets, not the decks of a seafaring behemoth. The vision of an F40 floating on the water is more than just a passing fancy; it's a meticulously orchestrated display designed to draw eyes—and wallets—to the next big luxury marketplace.
Altr.com: this is where the worlds of cryptocurrency and high-octane luxury collide. It's the mastermind behind the F40's nautical perch, branding itself as the gateway to a new realm where rare collectibles meet digital ownership. Here, fine machines and other treasures can be acquired not just with traditional currency, but with the swipe of a digital wallet filled with USDt Stablecoin.
Not only does Altr promise a seamless transaction, it brings with it the allure of exclusive ownership made possible through digital assets. NFTs—non-fungible tokens—serve as the proof of purchase, enabling the buyer to hold, trade, or leverage these trophies without ever letting go.
And with Altr partnering with Italian dealer Car & Car, this F40 just might be the pioneer in a fleet of high-end vehicles awaiting new captains. Destiny awaits on Altr's 'Cars' webpage, with an enticing 'Coming Soon' banner beckoning collectors from all corners of the globe.
The Art of Prestige
As much as this F40 is a marvel of automotive mastery, its appearance here, at the height of Grand Prix festivities, is no mere coincidence. It's a perfectly timed stratagem placed on a floating stage that costs more than some countries' GDP. The Quinta Essentia stretches an impressive 180 feet and comes with a price tag that would make most bankers blink: around $40 million.
However, this is Monaco, and this is F1 weekend. A mere show of wealth doesn't suffice; it has to be a tour de force, a gravity-defying dare that declares, 'This is how we play.' And what better playground than the world's most prestigious racing event, a setting where excess is expected and ordinary is overlooked?
While the rest of us may marvel at such an extravagant display, for Monaco's elite, it's another day in the race for supremacy—a race where the checkered flag is a given and the real challenge lies in surpassing the extraordinary.
As the F40 basks atop its luxurious roost, it transcends beyond being a highly-prized collectible or an unmatched piece of engineering. It becomes a symbol; a beacon of unapologetic opulence that speaks to the very essence of Monaco's lavish lifeblood.
A Symphony of Status
The Monaco Grand Prix is more than a race; it's a symphony of status, power, and prestige. It's an annual ode to the exceptional and an invitation to revel in the extremes of luxury. As engines roar and hearts race, it's not just the pursuit of the finish line that captures the imagination—it's the relentless pursuit of standing out.
So, as we gawk at an F40 sitting majestically on a yacht deck, we must ask ourselves, is this the ultimate flex among the rich and famous? Or, in the grand theater of Monaco's flamboyance, is it simply the opening act?
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Just Monaco things! Ferrari F40 parked on a yacht ahead of F1 race
It’s that time of the year when the rich and the famous descend upon Monaco to watch 20 drivers race for glory on the streets of the principality. The Monaco Harbour is among the best spots to watch the grand prix. It’s jam-packed with expensive yachts during a race weekend. So, how do you make your pride and joy stand out? Well, you just park your million-dollar Ferrari F40 on your personal ocean liner.
View this post on Instagram A post shared by Altr – powered by Lucidao (@altr.trade)
Videos posted on social media reveal a Ferrari F40 being craned onto the deck of a yacht. We’ve witnessed a similar scene recently when Australian businessman Adrian Portelli got his McLaren Senna GTR hoisted to his 57th-floor penthouse in Melbourne.
Altr – a luxury online boutique, has partnered with Italian supercar dealership ‘Car & Car’ to sell high-end exotics on its platform. So, what better way to promote the business than by throwing a party on a luxury yacht on the sidelines of the Monaco grand prix?
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The yacht-spotter's guide to the F1 Monaco Grand Prix
Every year, Monaco’s Grand Prix pulls in some of the fleet’s finest superyachts for a weekend of adrenaline-fuelled F1 action and A-lister events in the heart of the principality. Yachts moored stern to the circuit have a premium vantage point over the cars tearing around the track, while superyachts at anchor can enjoy all the Formula One buzz with the added benefit of privacy and seclusion.
BOAT takes a closer look at the superyachts spotted near the event...
Renaissance
Length : 111.9m Builder : Freire
Renaissance is the largest private yacht built in Spain and one of the world's most expensive charter yachts . Which is quite the feat for Freire, a commercial shipyard that has built only one private yacht in the past. With 7,200GT to play with, her list of amenities include a sushi bar, a dedicated hair and beauty salon, a ballet bar with a mirror for stretching and two cinemas – one indoor, one outdoor. The owner's deck is described as "palatial" and comes with its own a media room, a lounge with bar and dining and a private terrace with a Jacuzzi for six.
Length : 52.1m Builder : Sanlorenzo
Spotted pulling into port with a Bugatti on the aft, Seven Sins is the perfect yacht for soaking up the Formula One action. She is part of Sanlorenzo's hugely successful 52Steel series, with features including a glass-bottomed pool on the aft that floods the beach club below with light. Her palatial interior design offers plenty of space for kicking back and watching the races in a more relaxed setting and her sharp Officina Italiana Design exterior is sure to attract attention in Monaco harbour.
Length : 90m Builder : Benetti
Lionheart was launched in 2016 as the shipyard's largest build to date, though she was surpassed by the 107-metre Mar (ex Lana ) four years later. She was the third yacht to be ordered from Benetti by the same owner, Sir Philip Green. While her curvy exterior and private balconies will be visible to those visiting Port Hercule this weekend, interiors have always been shrouded in secrecy. It is known that Stefano Natucci collaborated with Benetti on the exterior design and Green & Mingarelli Design is responsible for the interior design.
Fountainhead
Length : 87.8m Builder : Feadship
Created with family use in mind, Fountainhead features a recreation room and library that can be converted into cabins to supplement the six existing guest cabins and owner's suite. She was designed by De Voogt Naval Architects and Sinot Yacht Design , though "a signature blend of art, antiques and aesthetics" by Belgian artist Axel Vervoordt are also displayed throughout. Leisure highlights include a fully-equipped gym with health club, a contra-flow swimming pool and a tender garage that houses wave runners, kayaks, surfboard and diving equipment, among others. The superyacht is named after the famous novel by Ayn Rand.
Coral Ocean
Length : 72.6m Builder : Lürssen
A World Superyacht Award winner, Coral Ocean earned the judges' commendation following a sensitive, multi-million refit that converted the heritage vessel into a successful charter platform. All deck spaces were upgraded, including a reimagined sundeck that now houses a glass-sided spa pool, sunbathing and observation deck and a central deckhouse with a television lounge, dining area and bar. Coral Ocean was one of the largest launches of 1994 and her secrecy for the first two decades of her life solidified her as an icon for the German shipyard. She is owned by Australian garbage waste disposal giant Ian Malouf.
Length : 72m Builder : Lürssen
Delivered in 2006, Titania (ex Apoise ) was put up for auction by her owner in 2010 and was snapped up for €33.75 million – roughly half the estimated value – by Phones4U tycoon John Caudwell. He then went on to refit, lengthen and rename the superyacht, which he discusses in an exclusive interview with BOAT International . Designed by Espen Øino and Francois Zuretti , the Lürssen was the star yacht in season six of The Crown and is a popular charter yacht. No wonder, as she sports a beach club that can be converted into a nightclub, an onboard masseuse and beautician and an impressive array of watersports – including a waterpark and a 12.7-metre slide.
Length : 70m Builder : Royal Denship
Force Blue first hit the water in 2002 as the 63.3-metre Big Roi , a trawler-style expedition yacht that has since been refitted to varying degrees. The most recent work was done at Lusben in 2022 and involved a seven-metre stern extension to allow for a large, wrap-around swim platform. The main deck was extended in the process as well. Design highlights include a black-tiled spa (with heated massage table), a cinema, a barbecue and dining area that turns into a disco and a dining room that doubles as a conference space. An elevator serves all decks.
Length : 67.5m Builder : Icon Yachts
The flagship of the Dutch shipyard, Loon (ex Icon ) is now anchored in Port Hercule where she is likely to cause another social media sensation . She was delivered in 2010 to a design by RWD , with clean, contemporary interiors by Studio Linse . A raised main deck pool is one of her many highlights with two panels of glass that filter natural light into the beach club below. A bar, gym, massage room and sauna are also found at this level. Loon was sold to a new owner in April 2023, after which she joined the charter fleet with IYC .
Length : 66m Builder : Oceanco
AHS has undergone numerous name changes (she was sold and renamed mostly recently in January ) but started life as Dilbar in 2005. A successful charter yacht, she can be easily distinguished in port by her classic canoe stern. An interior by the late Alberto Pinto provides accommodation across eight cabins, including a full-beam owner's suite with its own lounge and adjoining private office. Other highlights include an outdoor cinema, a beamy sundeck with 19,000-litre pool and a helipad that transforms into a sun lounge.
Length : 49.9m Builder : Zepter
The Croatian yard's first superyacht offering, JoyMe is usually berthed in Cap d’Ail but has been sighted in Monaco for the past two Grands Prix. She’s one of the most recognisable yachts at the event, with her custom red and white exterior and unusual eye motif – said to be the eyes of the commissioning owner’s daughter. Leisure highlights include a Pop Art-inspired interior by Marijana Radovic , a sundeck with a 3.5-metre Jacuzzi and a lower deck arranged with a gym, Finnish sauna and Hammam spa with sea views. Accommodation is across five cabins, including the "VIP deck" owner's cabin which has a walk-in bathroom, lounge and private sunbathing platform on the bow.
Length : 45.2m Builder : Royal Hakvoort
The most recent delivery on the list, Milele is one of this year's World Superyacht Award winners . According to the judges, she stood out thanks to her "incredible build quality” and surprising spaces on board. Most notable of these is the innovative foredeck garage, which stores a submarine and crane, and has a full entertainment suite with a large television screen built into its hatch. She was designed inside and out by Omega Architects with an efficient hull design by Van Oossanen Naval Architects .
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There’s No Better Way Of Flaunting Your Wealth Than Loading A Ferrari F40 Onto Your Superyacht
Those behind secondary marketplace Altr thought of a unique way to stand out during the Monaco Grand Prix
by Brad Anderson
Every year, the Monaco Grand Prix attracts a dizzying number of high-profile celebrities, multi-millionaires, and billionaires. In fact, it has become one of the go-to events for these people to flash their wealth and for this weekend’s race, the harbor was filled with dozens of massive privately-owned superyachts. Of them, there was one that really got automotive enthusiasts talking.
This particular superyacht was brought to the Monaco Grand Prix by Altr, a secondary marketplace where small ‘fragments’ of rare collectibles and vehicles can be purchased. For example, a Rolex Daytona 6265/8 was recently sold and split into 500 fragments, meaning any collector can purchase as little as 1 fragment, or 0.2% of the watch.
Read: The Very First 24-Cylinder, 4,000-HP Tecomar Lamborghini 63 Superyacht Lands In America
For the F1 extravaganza, Altr partnered with Italian luxury car dealership Car & Car and loaded a rare Ferrari F40 onto the front deck of the yacht. The yacht then explored the Mediterranean before arriving at its parking spot in the tiny principality’s marina.
View this post on Instagram A post shared by Altr – powered by Lucidao (@altr.trade)
As you can imagine, having a bright red F40 sitting on the deck of the yacht made it stand out from all others in Monaco. Of course, it’s not particularly practical as the legendary supercar had to be craned onto the yacht and obviously couldn’t be driven once it had been positioned in place.
A staggering array of yachts were present throughout the weekend. One of the largest of them all is dubbed Octopus and is a 126.2-meter vessel that was recently used on a trip around Antarctica. It can accommodate up to 26 guests and is available to charter for an eye-watering $2.2 million per week. The yacht used by Altr is known as Quinta Essentia and is a 55m yacht available to charter from €280,000 ($300,000) per week.
Photos Altr
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- Priced to Sell
- 2 Mercury Verado
- Going SeaNow
37' Bavaria
- Model MD2030
- 1 Volvo MD2030
- Endless Summer
36' Catalina
- Model M35B Fresh Water Cooled
- Sloop/Cruisers
- 1 Universal M35B Fresh Water Cooled
- Catchun Sun Too
- Cruiser-Racer
35' Sea Ray
- Model 350 MPI
- Cuddy Cabin
- 2 MerCruiser 350 MPI
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This weekend at the Monaco F1 Grand Prix, an opulent yacht will host a Ferrari F40 as part of a publicity stunt. The iconic supercar was lifted using a crane.
Marketplace Altr posted photos and videos of a yacht carrying a red Ferrari F40 for this weekend's event. In a video, the sports car makes a careful descent onto the top deck of the yacht. The ...
While it's perfectly normal to see multi-million dollar superyachts docked alongside the race course for the perfect view, it's rare to see a classic Ferrari F40 displayed on the deck of one. Thats right, at this year's 80th Monaco GP, Film Director Tom Claeren, Car & Car Italy, and Altr teamed up to showcase the ultimate F1 superyacht.
With the F1 race this weekend, they couldn't have picked a better time to put the F40 on the Quinta Essentia, a lavish 55-metre-long (180-foot) yacht that costs somewhere in the region of £32.3 million. This weekend at the Monaco F1 Grand Prix, an opulent yacht will host a Ferrari F40 as part of a publicity stunt.
Back to one-up the Ferrari F40 with something more modern, Tom McLaeren has partnered with Libertex Europe Official and Boutsen Classic Cars to feature a Bugatti Chiron deck-side on a luxury superyacht named "Seven Sins.". Using the same risky technique to get the multi-million dollar hypercar onto the vessel, the team hoisted the French ...
As for this Ferrari F40, it has a different future, as putting it on a yacht is all part of a publicity stunt. To be fair, they couldn't have picked a better time to put the F40 on the Quinta Essentia, a lavish 180-foot-long yacht that cost in the region of $40 million. The company behind the publicity stunt is Altr, a luxury online boutique ...
Yes and this guy is trying to compensate with an f40. As much as the car is special there will be quit a big % of owners in Monaco. So he is trying to flexing with a "poor" man special car. Min should be 10-20m what he put on the deck. So that he could compensate for 10m of the yacht :)
What commands such attention isn't a new mega-yacht launch, it's something even more extraordinary: a legendary Ferrari F40 perched atop a floating palace. In Monaco, strutting your wealth is practically a sport, and there's no podium finish without a display that outshines the rest.
Ferrari F40 parked on a yacht ahead of F1 race. It's that time of the year when the rich and the famous descend upon Monaco to watch 20 drivers race for glory on the streets of the principality. The Monaco Harbour is among the best spots to watch the grand prix. It's jam-packed with expensive yachts during a race weekend.
Length: 111.9m. Builder: Freire. Renaissance is the largest private yacht built in Spain and one of the world's most expensive charter yachts. Which is quite the feat for Freire, a commercial shipyard that has built only one private yacht in the past. With 7,200GT to play with, her list of amenities include a sushi bar, a dedicated hair and ...
😅Ferrari F40 in a yacht during Monaco Grand Prix. Thanks Vadim!👌Thanks Vadim F for the experience and footage!
Video: @mrsuperyachts #f1 #monacogp #grandprix #ferrari #f40 #yacht #shorts
For the F1 extravaganza, Altr partnered with Italian luxury car dealership Car & Car and loaded a rare Ferrari F40 onto the front deck of the yacht. The yacht then explored the Mediterranean ...
🔥Ferrari F40 on a yacht during Formula 1 in Monaco why not 👌 Thanks Vadim Fedotov 🏆 #monaco #f1 #formula1 #monacogp #ferrari #f40 #ferrarif40 #yacht #yach...
Ferrari F40 on a superyacht at the Monaco F1
When you have "fuck you" money. Have to capitalize the F and Y. If you guys watch Seen through glass and go on his IG story he actually goes on the yacht. Making sure he doesn't get any door dings. 99%ers: displays their 1:18 diecast F40 on a bookshelf. 1%ers: displays their 1:1 F40 on a mega yacht.
Video: @mrsuperyachts8984 #f1 #monacogp #grandprix #ferrari #f40 #yacht #shorts. Easy Branches allows you to share your guest post within our network in any countries of the world to reach Global customers start sharing your stories today!
#superyacht #superyachts #yachts #boatsI'm back in Monaco just a week before the Grand Prix which they are setting up for as I walk around the principality. ...
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Incorporating the streets of downtown St Petersburg Florida, this race is the opening race of the 2025 IndyCar season. The 2025 Firestone Grand Prix Of St Petersburg ™ frequently hits speeds in excess of 170 mph as the circuit twists through the streets of downtown St. Petersburg, circling the Duke Energy Center, the world famous Dali Museum and then onto a section of runway of Albert ...
The Monaco F1 Grand Prix yacht parties truly epitomized the epitome of luxury and thrill. It was a weekend where dreams came alive, and memories were etched ...
39' - Skamander - 2021 - Monaco - Insolence - Pompano Beach, Florida, United States Monaco. 2021 Monaco. Pompano Beach, Florida,... Model 300EFI XL 4; Engine Qty 2; Cabin Count 2; Sleep Count 4; Head Count 0; Cruisers; 565,000; ... Pier One Yacht Sales has been buying and selling boats since 2004. Our expert brokers offer a selection of both ...